Boyle
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News

Radar Online redesigned

26 Oct, 2015

We are happy to report the successful launch of the newly redesigned Radar Online website for our client AMI.

In a recent company press release,  AMI’s Chief Digital Officer Brian Kroski explained concisely the goals of the visual and technological upgrade:

We reimagined every aspect of the RADAR experience in order to better tell stories for our readers and showcase our premium advertisers. Our primary goal was to provide an environment that best represented RADAR’s rich storytelling through improvements in typography, video, photos and artwork throughout the site delivering a visually appealing, clean, cohesive and gratifying reader experience, no matter where they are experiencing the site.

The desktop version of the Radar Online wensiteThe Boyle Software team assisted AMI in executing all aspects of the redesign, with special emphasis placed on the complex JavaScript controlling the on-screen behavior of their numerous ad units. Also of critical importance was the HTML and CSS around the responsive versions of the site for mobile – tablets and smartphones. Radar is a highly trafficked site and it was crucial that it perform handsomely and quickly for all users on all platforms.

Radar Online is one of several AMI web properties that is hosted and served via our HeartyHosting platform.